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Title: | Innovation by demand: An interdisciplinary approach to the study of demand and its role in innovation |
Authors: | McMeekin ,Andrew Tomlinson ,Mark Green ,Ken Walsh ,Vivien |
Issue Date: | 2002 |
link: | http://oapen.org/download?type=document&docid=341346 |
Keywords: | Economics;economics;consumerism;marketing |
ISBN: | 9780719062674 |
Theme: | 教科書-社會科學類 |
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